Sneak Preview

Well the first of the new Business School literature is off to print today. We commissioned illustrator Patrick Morgan to create images that will really make these publications stand out. Illustration is something we see less and less of but in an age of cheap library photography it's worth remembering the power of drawings. Here's a sneak preview, we'll let you see more when it's finished.

PQQs and ITTs are they getting the best creative?

I heard a professor express a concern that his institution was churning out students who were brilliant at passing exams but knew "hee haw" about the subject. It made me wonder, as I am doing one just now, if the Public Sector are creating and selecting agencies that are brilliant at filling in forms, ticking boxes and binding big thick documents full of accounts/H&S documents/Equal Opportunities Procedures/ISO9001 Procedures et al but are not perhaps the best agencies to be creating and producing their communication material. Just a thought.

Offshore Europe

Just back from attending Offshore Europe, in Furry Boot City, with a client. Some great exhibition stands and exhibits. Big show this year and a lot of talk about sustainable resources and the depleting oil reserves. And, just to push the alternative resources message, the gale force high winds made the drive home rather, well, interesting. My "Donald Trump" was windswept and interesting too.

UGG @ Trafford

Short bit of video we put together for UGG to be shown on the big screen at the Trafford Centre in Manchester. Short and sweet. As part of the campaign we've also produced megasites, 48 and 96 sheet posters, adverts and window displays.