Teva is a US based active footwear brand with an image to match. Teva is the inventor of the sports sandal.

What do we do for them? We design and manage the distribution of their UK e-newsletter. We developed a format to aid in the generation of content allowing us to create dynamic and engaging articles in line with the brand personality.

To monitor effectiveness we've added full user subscription, tracking and reporting with monthly analysis of numbers sent, opened, forwarded, used to access the website and bounced back. This lets us monitor market penetration and effectiveness. And remember no socks with sandals, ever, its just not an attractive look!